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MARKETING ARTICLES


Address scoring - a critical component in saving valuable marketing money by Winnifred Knight

Are Lifetime Value Models Outdated? by Winnifred Knight

A single minded focus by Andrew McGregor

Consumer Analysis - Information is Power! by Winnifred Knight

DIY Marketing - You have no choice! by Andrew McGregor

E-maillennium - the Evolution of Direct Marketing by Winnifred Knight & Luisa Mazinter

How much is your PR worth? by Winnifred Knight

How to market on a small budget by Sally Hetherington

Make your E-mail the one customers will open by Winnifred Knight

The Marketing Plan by Andrew Patricio

Marketing via the Internet by Peter Carruthers

Marketing your business in five easy steps by Sally Hetherington

Marketing your online business on a budget by Sally Hetherington

Online Marketing Guides by Winnifred Knight

Opt-in Email campaigns - make them work for you by Sally Hetherington

Points to Ponder... by Steven Nagel

Promoting your Company by Gwen Watkins

Relationship marketing - the 9 truths! by Winnifred Knight

Research insights into Web design by Winnifred Knight & Luisa Mazinter

Six Steps to Selling by Email by Leslie O'Flahavan and Marilynne Rudick

The Importance of a Marketing Audit in planning your future by Winnifred Knight

The Mathematics of Profitability by Winnifred Knight

The 10 Best Bets to Boost Your E-Commerce bottom line! by Winnifred Knight

To spam or not to spam by Sally Hetherington

Where does direct mail fit into the marketing picture? by Winnifred Knight

Who am I? Build your Personal Brand! by Winnifred Knight

Why you must be online by Peter Carruthers

Your Website and How to Market It by Andrew Patricio

 

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